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Perfect Phrases for Sales and Marketing Copy
By Barry Callen
Filled with how-tos and examples for writing the kind of headlines, body copy, taglines, and calls to action that will capture customer attention and move people to buy.
5 stars 
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There's A Customer Born Every Minute
by Joe Vitale
An entertaining, educational, and motivational manual about one of the most fascinating characters -- and greatest business minds -- in American history, P.T. Barnum.
5 stars |
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Net
Words
by Nick Usborne
Emarketing guru Nick Usborne introduces you to a revolutionary
copy-centered approach to online marketing. He explains what
works and what doesn't and shows you how to create copy for
websites, enewsletters, and email campaigns
4 stars |
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Permission-Based
E-Mail Marketing That Works!
by Kim Macpherson
Packed with great tips and advice for those who are just starting
down the path of permission email marketing.
4+ stars |
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Web Copy That Sells
by Maria Veloso
Learn how to write sizzling and irresistible web copy, e-mails, and marketing communications using Neuro-Linguistic Programming and psychological tactics that compel Web surfers to buy.
4+ stars |
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Get Content. Get Customers. 
by Newt Barrett and Joe Pulizzi
How to use content marketing to deliver relevant, valuable, and compelling information that turns prospects into buyers.
5 stars |
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The Irresistable Offer
by Mark Joyner
How to sell your product or service in 3 seconds or less!
4+ stars |
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Attracting
Perfect Customers
by Stacy Hall, Jan Brogniez
A simple strategic process for making your business so highly
attractive that perfect customers and clients are naturally
drawn right to you.
4+ stars |
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Don't Make Me Think
by Steve Krug
People won't use your web site if they can't find their way around it. This book offers a common sense approach to web usability.
4+ stars |
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Hot
Text: Web Writing That Works
by Jonathan & Lisa Price
This book shows you how to craft prose that grabs your visitors'
attention, changes their attitudes, and convinces them to act.
4+ stars |
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| ratings are based on average customer reviews at Amazon.com. |
