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Of all the elements that make up your website, strong website copywriting is the ONLY one that's going to generate sales.

Appealing design, attractive images, and clear navigation are all extremely important, but ...

It's the copywriting that makes the difference between
a successful website and one that simply
takes up space on the internet.

Hiring a professional website copywriter will generally bring the best results, but if you don't have the cash to do this, listed below are some resources that will help you create your own sales-generating copy.

• How to Be Your Own Copywriter -- This is an ebook that I wrote. It provides all the basics you need to get started, as well as ideas and suggestions to improve existing website copy that isn't working for you. Also includes tips for search engine copywriting.

• Step-by-Step Copywriting Course -- Popular website copywriting course by Karen Thackston that includes search engine copywriting techniques.

• Killer Copywriting Secrets -- CDs on copywriting produced by Bob Bly, professional freelance copywriter and author of numerous books on copywriting.

• The World's Best Copywriting Secrets -- Another resource by Bob Bly that includes powerful copywriting secrets from pros such as Ted Nicholas, Yanik Silver, Carl Galleti, Gary Bencivenga, and more.

• Turn Words Into Cash -- World-Class website copywriters such as Joe Vitale, Michael Masterson, Maria Veloso, David Garfinkel, Randy Gage, Bob Bly, Michael Fortin, Jay Conrad Levinson, and many others tell you how to write cash-generating copy.

• Net Words: Creating High Impact Online Copy -- A guide to creating website copy that connects with your customers and makes the sale.

• Push Button Letter Software -- Just fill in the blanks, click a button, and out pops a sales letter 100% customized for your business, product, or service.

• Make Your Words Sell (MYWS) -- An excellent ebook by Joe Robson and Dr. Ken Evoy that is now being offered for FREE. Full of words designed to trigger response from your website visitors.
  

Perhaps you've considered taking it to the next step and becoming a professional website copywriter yourself. Here are some excellent resources to lead you in that direction.

• Become a Six-Figure Freelance Copywriter -- Excellent course on starting and running your own copywriting business.

• Web Copywriting University -- Get this home study CD to learn copywriting and then turn your expertise into a lucrative career as a professional copywriter.

• Start and Run a Copywriting Business -- Step-by-step strategies on how to find and keep clients, complete common copywriting tasks, overcome the unique challenges inherent in this business, and more.

• Six Weeks to Masterful Copywriting -- A fast track home study course on the craft and business of copywriting.

And be sure to visit ForCopywritersOnly.com and sign up for Steve's free email newsletter. Great pointers!

Click here for more recommended website copywriting resources.